Looking for an effective way to field questions from the public about a recent business decision? Why not use Twitter!
Colin Browning and Aaron Strout recently used Twitter as a virtual press conference after the announcement that Mzinga and Prospero Technologies had joined forces.
For more details, you can listen to the podcast about the merger and the use of Twitter.
Source: The Bryper Blog by Bryan Person
Thanks for linking to my interview, Marina. Two things that really interested me about the way Colin, Aaron, and a few others used Twitter last Monday:
1) That they were using Twitter as the site of their “virtual press conference”
2) That they were asking everyone to use a hash tag — in this case #mz — so that all of the posts could be aggregated and shared.
The creative uses of Twitter continue to fascinate me, as I’m sure they do you. After all, you have a whole blog devoted to it!
Comment by Bryan Person, The Bryper Blog — March 8, 2008 @ 7:26 am